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Services and Experience Marketing Course Proposal
About this Course Proposal
Show students how to deliver first-class services and experiences with Services & Experience Marketing. In this courseware and Simternship™, students will learn how to manage customer expectations, explore the Gaps Model, discover service design processes, and more. With tons of resources for educators and students, this bundle emphasizes the importance of the customer experience and allows students to deliver excellence.
This course proposal is fully customizable and features:
Course Description
An Outline of Course Content
Learning Outcomes
Proposed Courseware
Elements of the Course
Grading Overview
Elevate Services Marketing Instruction—Effortlessly
Prepare your students for a thriving services economy with the Services & Experience Marketing Bundle. This bundle combines the interactive Services Marketing Simternship™ with robust courseware to provide a seamless, engaging learning experience. Students take on real-world roles at Buhi Supply Co., mastering customer satisfaction, service recovery, and marketing communications—all while adding resume-ready skills.
Spend less time grading and more time teaching with auto-graded activities and LMS integration.
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