In this assignment, students will explore the practical application of SEO in the context of the holiday season, a significant retail event. Students will choose a company of their preference, conduct in-depth research to analyze its current SEO strategies, and propose five supported adjustments that can enhance its SEO performance during the holiday season (Black Friday, Christmas, New Year’s, etc.). The emphasis is on leveraging SEO techniques to boost visibility, engagement, and revenue generation specifically for the holiday season.
More engagement from your students, making them think outside of the box.
More time to teach. We've done a lot of the heavy lifting for you, so now you can teach class the way you've always wanted.
Supplemental material to fill the gaps in your course. This assignment is free for you to use in conjunction with the courseware.
An Interactive Simulation, Foundational SEO Theories, and Real-world Projects in One Courseware Bundle.
Bridge the gap between the classroom and the job market! Set your students up for SEO success with “SEO: Strategy & Skills” and SEO Simternship™.