Give Students an Early Brand Management Resume Point
Take Students Beyond Foundational Sales Theory
Unlock Discounted Bundles for Your Entire Marketing Department
Master Your Sports Marketing Game
Transform Your Students' IMC Experience
Give Your Students a Mindset Shift Towards Services and Experiences
Transform the Way You Teach Professional Sales
Give Students Experience Managing Multiple Brands
Spend Less Time Grading and More Time Teaching
The Most Engaging Consumer Behavior Courseware
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The Most Hands-on, Engaging Marketing Principles Textbook