Most of you are familiar with Simon Sinek’s “Start With Why,” a message that he preaches to the world. With that message in mind, I wanted to take a minute and tell you that YOU are our “why.”
We want to help you. That’s why we do what we do. That’s why our mission is to help educators help students help the world. We strive to provide always-up-to-date simulations, eTextbooks, and resources that save you time and make you more effective.
Keep up the great work that you do. Stay dedicated to your “why”, and we promise we’ll stay dedicated to ours.
Survival Guide to Teaching A Marketing Principles Course
Never feel unprepared to teach a marketing course again! This Survival Guide gives you access to 40+ instructor resources including projects, certifications, and tools.
Join us Thursday, February 11th for a free webinar!
Check out these 5 tips for creating an effective online course.
PROFESSOR OF THE MONTH
Steve Rowland is a Visiting Professor of Business & Media Studies at The Evergreen State College in Olympia, WA. He has taught at Columbia University, teaches Shakespeare courses in prisons, and lectures at dozens of schools and universities. He is also the former President of AIR (1998-2004), The Association of Independent Radio Producers. Rowland received his MBA from Columbia University in 2001.
EXPERT SESSION LIBRARY
Paul shows us behind the influencer marketing curtain. Learn how companies find influencers, and find out how you can become an influencer yourself.
Expert Sessions are a great way to keep up with the industry. They are also perfect for in-class viewing and assignments. These video lectures cover a variety of topics, and more are added every month. Check out these videos for free through our Expert Sessions library.
Join Levi Gruwell as he dives into Mimic Marketing Principles, and learn how to use this simulation in your course!