Stukent March Madness

Stukent March Madness Challenge 2017

This week kicks off one of our favorite events of the year – MARCH MADNESS! Last year we had nearly 200 competitors from universities all over the country battling it out. There were 15 schools in the tournament that were Stukent users. This year we have 33 in the tournament! That’s over half of the teams! Is your school one …

Professor of the Month: Elliott Maltz

Elliot Maltz Professor of Marketing University: George H. Atkinson Graduate School of Management, part of Willamette University Location: Salem, Oregon   Elliot Maltz received his MBA from the University of California at Davis and his Ph.D. in Marketing from the University of Texas at Austin. Prior to coming to the Atkinson School, he taught for 6 years at the Marshall …

March 2017 News You Can Use

New tools, Google search engine algorithm updates, the AMP debates, an intro to Lens… you’ll get those stories and more in this issue of the Stukent monthly digital marketing news wrap-up. Let’s do it! 1. PINTEREST INTRODUCES LENS Topic: Key Point: Tired of using your own eyes to search for the pins you want to collect? Check out Lens, a …

How BIG is Stukent?

We get asked that question daily. Usually, we say something about how many universities use our courseware. Once we started diving into the numbers we thought this infographic would be worth sharing with the world. Here is what we have done over the last three short years…   Share this Image On Your Site Please include attribution to https://www.stukent.com with …

February 2017 News You Can Use

Have you been feeling the need to stop and take stock? Would this be a good time to stop and fill in the gaps, maybe go back over the fundamentals of digital marketing? If so, you’re in luck. This month’s issue of Stukent’s News You Can Use can be a major resource for helping you do that. From honing your …

Professor of the Month: Kim Saxton

Kim Saxton Clinical Associate Professor of Marketing University: Kelley School of Business, Indiana University Location: Bloomington, Indiana Professor Kim Saxton graduated with a Marketing degree from MIT. After many years in the industry, then later furthered her studies, earning an MBA and then a PhD from the Kelley School of Business at Indiana University where she currently teaches. She’s been teaching …

Ten tips on how to be a successful college student

Want to know how to be a successful college student? Follow these 10 simple tips and you will be well on your way to being a successful college student.   1 – Show Up I had a professor that said college students are the only people who pay for something and hope they don’t get it. This professor was referring …

Best of 2016 NYCU Updates

As we enter the new year, let’s take one last look back at the old. Here are the NYCU stories we think topped the list in 2016: 1. Automated Smart Goals For AdWords Key Point: Google provides some of the most powerful tools in the world, but figuring out how to set up and deploy those tools can be mind-boggling. Try …

January 2017 News You Can Use

Looking back on 2016, what were your most memorable moments? What achievements are you proud of? What can you learn from the past year to help you tackle the next? We’ll cover top stories from the past month in this issue of News You Can Use. These digital marketing updates are what you need to keep pace with the competition. …