3 Tips for Teaching Social Media Marketing with Confidence

Helpful Ideas for High School Instructors There is a room full of teenagers who have grown up with social media and technology. They know the ins and outs of texting, tweeting, and tagging. They know of influencers, are influencers, and have been following and friending for years. Add to that, btw, they are ppl who understand that FOMO is a …

Ben Champion — a young man with brown hair

Student Spotlight: Meet Ben Champion

Welcome to another installment of the Student Spotlight. Each installment highlights the cool things a current or past Stukent student is doing. Use these stories as motivation for reaching your entrepreneurial and marketing goals.  Meet Ben Champion Champion studied business marketing and received a bachelor’s degree from the University of Colorado — Denver. He started his own personal training business, …

January 2020 News You Can Use

During the 2019 holiday shopping season, e-commerce sales were up over 18 percent and overall spending beat the previous year by 3.4 percent. But this issue of Stukent’s News You Can Use focuses on what’s ahead: Facebook is building a live shopping feature Canva will soon offer video editing capabilities Pinterest is rolling out a Trends tool A new California …

January 2020 Newsletter

FOUNDER’S NOTE Hi, all! A new year, a new decade, and certainly a lot of new things coming your way from Stukent. In 2019, we doubled the size of our team! We added a lot of talented team members so we can wow you in 2020. Our engineering team grew the most — we want to build more user-friendly experiences …

Professor of the Month: Perry Drake

Perry Drake, Ph.D.Department Co-chair & Assistant Teaching Professor of Marketing University: University of Missouri– St. Louis Location: St. Louis, Missouri Perry Drake, Ph.D. is currently the Assistant Teaching Professor of Digital and Social Media Marketing and the Executive Director of the Marketing and Sales Leadership Institute in the College of Business Administration at the University Of Missouri–St. Louis since 2013. …

Stu Draper in a VELI classroom full of students who are holding up Stukent shirts

Stukent Travels, Teaches, and Donates to Help 1000+ Students in Africa

In the United States, a college degree is seen as a ticket to a better paying job. Sadly, that is not the case in Benin, Africa. Although they have spent years going to school, new college graduates in Benin face limited employment opportunities. According to UNDP Africa, over 67 percent of Beninese ages 15-35 will not find paid employment, including …

December 2019 News You Can Use

The holiday shopping season is underway, and it’s off to one whale of a start. Both Thanksgiving Day and Black Friday broke all-time records AND saw an uptick in the number of orders placed via mobile. Keep reading to get the scoop on information every digital marketer should track: YouTube’s new requirements — which channels could lose revenue? Should you …

December 2019 Newsletter

FOUNDER’S NOTE Hi, all! The end of a decade is here. A decade ago Stukent didn’t exist. Considering all the advancements that will certainly occur over the next ten years, I would like to challenge all of us, as educators, to help our students be prepared for the changes that lie ahead. Spend time discussing the tried and true theories …

Stukent’s 3 Days of Christmas

Update: Congratulations to the winners! Day 1: $100 Amazon Gift Card– Karolina Schneider | Lindenwood University– Kerri Herrild | De Pere High School– Teresa Blackburn-Bentz | Glidden Ralston High School– Jarrett Vaughan | Langara College– Lisa Kuhlman | Southern Adventist University Day 2: $250 Visa Gift Card– Shree Batta | Milpitas High School– Ashley Desrosiers | Elms College Day 3: …

Professor of the Month: Susan Mann

Susan MannMarketing Department ChairUniversity: University of Northwestern OhioLocation: Lima, Ohio Susan Mann, Ph.D. is a professor of marketing and chair of the marketing department at the University of Northwestern Ohio. She also serves as advisor for the UNOH American Marketing Association Collegiate Chapter, which ranks in the top 40 of 350 chapters. During her time at UNOH, she has integrated …