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Advertising
In Mimic Advertising, students will create an advertising campaign from start to finish, including the value proposition, communications brief, and media plan.
This updated digital courseware and simulation will prepare your students to become advertising professionals in today’s world.
Public Relations
Students gain comprehensive knowledge from the “PR Principles” courseware and experience what it’s like to be a PR professional in Mimic Public Relations.
Give your students media relations and press release writing skills for a smooth transition into a successful career.
Crisis Communication
The “Crisis Communication” courseware and its accompanying simulation teach students to resolve risks, develop communication plans, manage the media, and respond to crises both on and offline.
Media Planning
Take students behind the “how” and “why” of messaging placement with the Media Planning Bundle.
Give your students hands-on experience analyzing CPP, GRP, and CPM to prepare them for the media planning industry.
Integrated Marketing Communications
The IMC courseware and simulation make the perfect pair to teach students the skills needed to create a cohesive and impactful marketing campaign.
With Mimic IMC, each student has the opportunity to target specific audiences, develop effective positioning, and create a unified communications strategy.
Business Communication
The Business Communication courseware and simulation teach students the skills they need to communicate effectively in college and in their future careers.
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Courseware + Simulation
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The “Public Speaking” courseware is designed to walk students through public speaking fundamentals, prompt students to grow through consistent practice, and to perfect their public speaking skills.
Paired with the hands-on activities in Mimic Public Speaking, you can give your students feedback in real time while saving hours of classroom presentations.
Courseware + Simulation
Coming Soon!
The “Advanced Business Writing” courseware is designed to walk students through business writing fundamentals, prompt students to grow through consistent practice, and perfect their business writing skills.
Paired with the hands-on activities in Mimic Business Writing, you can give your students feedback in real time while saving hours of classroom presentations.
Interested in a Personal Tour?
Schedule a walk-through with a Stukent course consultant to get an in-depth view of our simulations and courseware!