FOUNDER’S NOTE
Hi, all!
I’ve been thinking about LinkedIn and how much it has changed — it used to be a place for an online resume, head hunters, job seekers, etc. Now, it is a place for networking, consuming content, promoting content, thought leadership, and learning.
Are you using LinkedIn as much as you should?
LinkedIn may not be helping you every day, but it will always allow you to help others — like helping a former student get an internship. You can be that meaningful connection. Every professor should be on LinkedIn (plus it’s a great place to get traction on your posts!).
Have a GREAT March. Let the madness begin!
– Stu
STUKENT NEWS
News You Can Use now has monthly free assignments! Click here for access!
Don’t forget to register for our free webinar: Stukent Digital Summit!
Along with the monthly News You Can Use blog post, a coordinating, free assignment will be available for you to use in your course!
Power up your teaching skills, learn from great female educators, and hear exciting announcements during the Spring Stukent Digital Summit.
SOCIAL MEDIA
BLOG UPDATES
Pay-per-click advertising is a complex subject to tackle. Try PPC Pilot for free in your classroom!
Check out our new set of blog posts — Quick Lists. This post is the first in a series that will give ideas, suggestions, and support for instructors both in higher ed and high school.
Learn about Dr. Kristen Schiele’s mobile marketing course, with step-by-step guidelines describing how students can create a mobile application prototype.
PROFESSOR OF THE MONTH
Dr. Linda Vytlacil, vice president for data science/global data & analytics platforms for Walmart Labs, brings numerous skills to the classroom, including technical credentials in advanced analytics across customer domains such as strategy, loyalty, digital marketing, pricing strategy, retail, product innovation, market research, econometrics, demand forecasting, and performance measurement.
Read more about Dr. Vytlacil
EXPERT SESSION LIBRARY
Braydon Unsicker, email marketing manager at Tinuiti, defines marketing automation and discusses the data that fuels it. He also explains the various methods used to collect data for marketing automation. Lean more from his expertise here!
Our Expert Sessions are a great way to keep up with the industry and are perfect to use in class or as assignments. These video lectures encompass a variety of topics, with more added every month. Check out our Expert Session Library to access these videos for free.
WEBINAR LIBRARY
Nathan David has over 10 years of experience in digital marketing and business analytics. He has driven results for a range of businesses from Fortune 500 companies to large health systems. Click here to learn how to take digital marketing analytics beyond Google analytics.
Take an inside look at Brandon’s journey as a pro athlete and university professor and get tips on setting yourself up for financial success.
Interested in other webinars we’ve hosted? Check out our webinar library!
