In this event, we will explore innovative strategies for crafting formative and summative assessments in in-person and asynchronous online analytics courses. We’ll delve into four methods that strategically incorporate or deliberately avoid generative AI technologies. This approach ensures our assessments are practical in measuring student learning and adaptable to the evolving landscape of AI in education. By embracing and sometimes eschewing generative AI, we aim to foster an environment that encourages critical thinking, practical skills application, and academic integrity. Join us to discover how to enhance your analytics course assessments in this dynamic era of technological advancement.
Dr. Brennan Davis is the Richard and Julie Hood Professor and Director of the Master of Science for Business Analytics program at the Orfalea College of Business at California Polytechnic State University. He has seven years of experience teaching marketing and business analytics. Professionally, Dr. Davis has eight years of experience in marketing analytics in the automotive and technology industries.
This event will focus on giving your students the tools to become experts in analyzing and understanding various markets and business practices. Dive into these turnkey resources that will transform your classroom into a hands-on learning experience. Request access to these courses and see for yourself how your students will be career-ready when they leave your classroom.
