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Experience the Updates Now!
Click through the tabs below to take a self-guided tour of what’s new in the Stukent Social Media Simternship™ — we’ve made some big updates, and you’ll want to see them.
Organic Posts
Paid Posts
Working with Influencers
Courseware Preview
Organic Posts
Paid Posts
Working with Influencers
Courseware Preview
About This Event
Experience the renovated Social Media Simternship®! This hands-on simulation offers students the opportunity to manage social media campaigns in a real-world setting. This 15-minute event highlights how students will gain experience in content creation, performance analysis, influencer marketing, and data-driven decision-making. These updates reflect current industry trends, tools, and strategies to provide students with a relevant and impactful learning experience, equipping them with the skills needed for their careers.
On-Demand Webinar
Social Media Simternship Renovation
Experience the newly renovated Social Media Simternship®!
This 15-minute on-demand webinar highlights how students will gain experience in the content creation, performance analysis, influencer marketing, and data-driven decision-making in this updated Simternship.
Redesigned
Influencer experience
- Explore a diverse database of influencers, mimicking real-world platforms, for audience alignment and brand fit.
- Develop an influencer strategy by understanding the target audience, selecting an influencer to partner with, evaluating their performance metrics, and selecting content packages and payment terms.
- Gain practical experience in managing influencer campaigns at scale, mirroring the functionality of industry influencer management tools.
New activity!
Influencer campaign brief
- Equip students with the skills to clearly communicate marketing goals to influencers, ensuring alignment between brand messaging and influencer content.
- Students will define the target audience, brand voice attributes, campaign messaging, and a compelling call to action.
- Help your students gain a competitive edge in influencer marketing.
Improved
Learning experience interface
- A redesigned sidebar makes it easier for students to stay on track. The new layout guides students through each task with clear, step-by-step instructions.
- Students can double-check their work before submitting. This helps them build confidence, spot mistakes, and better understand the decisions they’ve made.
New activity!
Short-form video
- Plan short-form video and story content across multiple social media platforms, including YouTube Shorts, Instagram Stories, and Facebook Stories
- Keep students up-to-date with the latest trends and revenue generating content
- Strategize in content diversity to align with brand goals and audience targeting
Specific and actionable
Student feedback
- Specific, actionable feedback provides students with immediate, individualized feedback for every social media post. It analyzes scores to identify where students need the most improvement.
Improved
Algorithm
- Ensures students engage with an up-to-date simulation that reflects current industry standards.
- Students will gain deeper insights into marketing performance to think critically about how to adapt marketing strategies.
