Stukent Digital Summit

Teaching Marketing in the Modern Classroom

Wahiba Chair, MBA​

Elva Fisher

Beatrice Epwene

Marcia Gomez, M.S.

120-Minutes
VIRTUAL

Stukent Digital Summit

Teaching Marketing in the Modern Classroom

Wahiba Chair, MBA​

Elva Fisher

Beatrice Epwene

Marcia Gomez, M.S.

120-Minutes
VIRTUAL

Register for free

Register for free

About this event

AI
Career Readiness
Classroom Engagement
Teaching Strategies

Your students are entering a workforce powered by AI and new social frontiers. Give them the competitive edge they need to excel from day one.

Join us for a complimentary Stukent Digital Summit designed to help educators equip students with the skills, tools, and industry insights they need to excel in an AI-driven job market.

In this dynamic event, you'll:

Master the Next Frontier of Social Media: Dive into Bluesky and learn how to integrate decentralized social media into your curriculum to teach digital networking and community building

Build Your AI Educator’s Toolkit: Take a look at the latest AI tools designed to enhance classroom engagement, streamline course management, and foster student creativity

Prepare Students for an AI-Powered Workforce: Gain critical insights into how AI is impacting the marketing workforce, and learn specific strategies to ensure your graduates are career-ready and "AI-fluent"

Whether you’re looking to modernize your tech stack, integrate more hands-on AI learning, or better prepare students for the 2026 job market, this summit will give you the tools and inspiration to stay ahead of the curve.

Meet your presenters

Wahiba Chair, MBA​

Assistant Professor & Subject Lead

Assistant Professor & Subject Lead

University Canada West

University Canada West

Wahiba Chair is an award-winning educator and strategist with over 15 years of experience in higher education, technology, marketing, and communications. Since 2014, she has empowered thousands of students and professionals at top Canadian universities, including University Canada West, Simon Fraser University, and the University of British Columbia, to advance their careers through industry-focused teaching. In 2024, Wahiba was honored with the prestigious Excellence in Teaching and Learning Award at University Canada West for her exceptional contributions to student success. With a focus on empathy, community building, and educational technologies, Wahiba is passionate about designing experiential, human-centered, and engaging learning experiences.

Elva Fisher

Marketing & Communications Administrator

Marketing & Communications Administrator

BGC Cochrane & Area

BGC Cochrane & Area

Elva graduated as valedictorian from University Canada West in Spring 2024 with a BA in business communications and continues contributing to university research initiatives. She is the marketing and communications administrator at BGC Cochrane & Area, leading strategic communications that strengthen community support for children and youth. Elva also serves on the board of Accessibility Renovations for Kids (ARK), where she leads marketing efforts to raise awareness and support accessible home renovations for children with mobility challenges.

Beatrice Epwene

Associate Teaching Professor of Communication

Associate Teaching Professor of Communication

Penn State University, Harrisburg

Penn State University, Harrisburg

Dr. Beatrice Epwene is an associate teaching professor of communication at Penn State Harrisburg with over 18 years of higher education experience and work in the professional world. With a Ph.D. in new media communication technologies, she has consistently been at the forefront of emerging tools, including early use of X (formerly Twitter) for teaching and learning. Today she teaches pioneering courses in artificial intelligence, helping students develop technical fluency, ethical awareness, and critical thinking while using AI as a collaborator in research, creativity, productivity, and decision-making.

Marcia Gomez, M.S.

Senior Lecturer

Senior Lecturer

University of Miami

University of Miami

Marcia Gomez is a communications professional with over 20 years of experience delivering solutions across the arts, higher education, and nonprofits as president of Blank Canvas Communications, LLC. She is also a full-time lecturer at the University of Miami’s School of Communication. Gomez has been active in the Miami PRSA chapter for nearly two decades, serving as president in 2015. She also leads Boost PR Labs, offering workshops on AP Style, news releases, pitching, and using AI in PR. She holds master’s degrees in integrated communications advertising and public relations and e-commerce.

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