internent marketing essentials

How Internet Marketing Essentials Came To Be

The co-authors of Internet Marketing Essentials, Jeff Larson and Stuart Draper take a moment on the beautiful campus of Brigham Young University in Provo, Utah to answer questions about why they decided to write the textbook, and why they started off on a journey to create a platform that could stay up-to-date with current internet marketing trends.

You can watch the interview below. If you have any questions about the textbook material and/or platform we’d love to show you around.

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