GenAI Essentials: A Guide to Teaching for an AI Future

Christina Cadruvi is an award-winning professor, marketing strategist, and former nonprofit executive with over 20 years of experience leading high-impact campaigns that have generated more than $40 million in revenue. She teaches digital marketing, content strategy, and consumer behavior at Point Loma Nazarene University and was named Stukent’s Professor of the Month in June 2023.

Christina is a frequent speaker at national marketing conferences and an active researcher whose work has been published in top academic journals. Her passion for emerging technology and student success inspired her to create the Micro Module: AI in Marketing — a hands-on resource for teaching GenAI with confidence.

Martin Jones is a dual British-American citizen and has a Ph.D. with a research emphasis in ethics, specifically examining post-modern culture emerging from the COVID-19 pandemic. He also has a Juris Doctorate, and was a commercial law attorney in the UK, having been appointed as Solicitor of the Supreme Court of England and Wales in 1999. He moved into higher education in 2004 as Senior Lecturer of Business Law at Lancashire Law School (UK) and emigrated to the US in 2007 to complete additional graduate work. He is currently the Associate Dean of the College of Business and Economics and Professor of AI, Law and Ethics at Anderson University (SC). He is an early adopter of technology and has published and presented nationally about the impact of AI on higher education, as well as leading seminars and workshops on its implementation. He is actively involved in Applied Artificial Intelligence course design, and leads a national faculty forum on the impact of AI in academia.