Quiz: How Much Do You Actually Know About Business Analytics?

Students, test your knowledge about the following business analytics topics:

Business Analytics Tools
Spreadsheet and Programming Tools
Unstructured Data
Structured Data & SQL
Data Mining and Cluster Analysis
A/B Testing
Machine Learning and Deep Learning
Cloud Services
Web Analytics
Analytics for the Internet
Data Visualization
Metrics
Predictive Analysis
Optimization

- 1. Which is least likely to be an example of unstructured data?*
  - Tweets
  - chat
  - email
  - spreadsheet
- 2. What does open-source mean?*
  - developed by and for the community and available for free
  - developed by a single platform like the CRAN
  - developed by a proprietary firm
  - downloadable in the open internet universe
- 3. What is a primary key in a relational database?*
  - either a column or a row that uniquely identifies a cell in the table
  - a row that uniquely identifies a column in the table
  - both a column and a row that uniquely identify a cell in the table
  - a column that uniquely identifies a row in the table
- 4. Which of the following does a relational database not contain?*
  - tables
  - indices
  - ID graphs
  - queries
- 5. A centroid is which of the following?*
  - a mean point of the Euclidean distance between parallel lines
  - a midpoint of all points within a cluster
  - a center of mass of a geometric object of uniform density
  - a median of all points within a cluster
- 6. Which is true about designing A/B tests to extract maximum meaning?*
  - A and B should have identical content except for the hypothesized elements
  - A and B should have two levels each
  - A and B should have different content except for the hypothesized elements
  - A should always be the control
- 7. Which application of artificial intelligence allows systems to automatically learn and improve without being programmed to do so?*
  - adaptive learning
  - programmed learning
  - deep learning
  - machine learning
- 8. One reason companies may not adopt cloud services is ________.*
  - that most cloud service providers cannot handle large datasets
  - that the concept is unproven as few companies have adopted cloud services
  - that only large companies can afford the cost
  - that there’s a steep learning curve for employees
- 9. What type of Google Analytics report can give information about how a page is performing?*
  - acquisition report
  - e-commerce report
  - audience report
  - behavior report
- 10. What is an IoT device?*
  - object with a sensor that can transmit data to another object
  - object with a sensor that can activate another object
  - object with a sensor that can identify another object
  - object with a sensor that can actuate another object
- 11. Radar charts are graphs that display information as a ______ or ______, with many axes representing more than two variables in the data.*
  - pie chart [or] line chart
  - area chart [or] pie chart
  - line chart [or] area chart
  - column chart [or] line chart
- 12. Which type of metrics is used to fulfill important operational and financial functions in an organization?*
  - innovation metrics
  - responsive metrics
  - strategic metrics
  - quality metrics
- 13. Which of the following is the objective of least square regression?*
  - minimize the sum of squared residuals
  - maximize the square of the regression
  - maximize the sum of squared residuals
  - minimize the square of the regression
- 14. Which type of optimization contains predictors that only have a range of integer values?*
  - constrained
  - single objective
  - deterministic
  - discrete

Instructors, access the answers here

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