Stukent courses to help
Train College Athletes for Success
Getting started with
Name, Image & Likeness
If you’re considering starting your own name, image, and likeness course at your institution, Stukent® has you covered. This guide includes the information and insights you need to create an impactful course, such as:
- An introduction to NIL
- Examples of existing NIL courses
- A customizable NIL course proposal
- Free virtual webinars and resources
- Information on an NIL simulation and courseware
- Best practices for a successful course
Assignment
Men’s College Basketball Tournament
This assignment challenges students to analyze sports marketing strategies during the Men’s College Basketball Tournament. Students will study Outback’s NIL campaign, choose a brand, and create a three-post social media campaign, applying real-world engagement strategies to drive brand visibility.
Assignment
Campaigns for College Basketball
This assignment explores sports marketing through the March College Basketball Tournament. Students will research its impact, analyze consumer behavior, observe live marketing strategies, develop a campaign, and share insights on LinkedIn, applying real-world marketing concepts in a dynamic setting.
Stukent Blog
The Intersection of March Madness and NIL in NCAA Basketball
As March Madness approaches, the excitement surrounding college basketball intensifies. However, amidst the buzzer-beaters and likely Cinderella stories, another narrative is underlying the excitement—the impact of Name, Image, and Likeness (NIL) on NCAA athletes.
To date, NIL has been looked at by the NCAA, athletic departments, student-athletes, donors, and businesses as both positive and negative. Let’s explore the evolving landscape where the thrill of the tournament collides with the newfound rights and opportunities of student-athletes.
Webinars
Watch and Learn
Catch up on the latest insights in NIL with our past webinars! From brand partnerships to financial literacy, these sessions equip student-athletes and educators with the tools to navigate the evolving landscape of Name, Image, and Likeness.
NIL Instructor Tips
From the Author
Get quick answers from author, Maribeth Kuzmeski, to some of the most common questions about teaching NIL.
Stukent Catalog
Explore All Courses
Enhance your teaching toolkit by requesting free instructor access to these turnkey resources. Discover firsthand how these experiential learning techniques can significantly improve your students' learning habits and outcomes. Your students will become career-ready by the time they leave your classroom.
ACCOUNTING & FINANCE
• Financial Accounting
• Managerial Accounting
• Survey of Accounting
COMING SOON
• Survey of Accounting Simternship
• Intro to Finance
BUSINESS
• Advanced Supply Chain
• Business Analytics
• Business Communication
• Business Law
• Business Research
• Business Statistics
• Entrepreneurship
• Intro to Business
• Logistics & Transportation Management
• New Venture Creation
• Principles of Supply Chain
• Professional Business Writing
• Project Management – NEW
• Strategic Management
COMMUNICATION
OTHER
• GenAI Essentials – COMING SOON
• Name, Image & Likeness
• Personal Finance
MARKETING
• Advertising
• AI in Marketing – NEW
• Brand Management & Strategy
• Consumer Behavior
• Content Marketing Strategies
• Digital Marketing
• Digital Marketing Analytics
• E-commerce
• Email Marketing
• Integrated Marketing Communications
• International Marketing – COMING SOON
• Marketing Analytics
• Marketing Management
• Marketing Principles
• Market Research
• Mobile Marketing
• Professional Selling
• Advanced Selling and Sales Management
• Sales Management – NEW
• Search Engine Optimization
• Services & Experience Marketing
• Social Media Marketing
• Sports Marketing
Hop on a demo to see
how any of these bundles could save you hours of prep time!
