Content Marketing
Simternship™
Set Your Students Apart in the Job Market
In the Content Marketing Simternship™, students play the role of a content marketing manager at Buhi Supply Co., where they make strategic content marketing decisions for the company and carry out content creation projects in each round. This simulation makes it easy to teach students how to generate leads, improve organic search traffic, increase brand awareness, and create loyal customers.
Expand Your Definition of Simternships™
Stukent Simternships™ — Redefine Business Education
Redefine hands-on education with a Stukent Simternship™! A Simternship goes beyond your average business simulation, giving your students the opportunity to put the concepts you’re teaching them to work.
A Stukent Simternship packs months of role-specific training into a single semester. Your students will step into real-world positions, allowing them to gain experience, master marketable skills, increase their knowledge retention, and yes, even make mistakes in a low-risk environment.
With Stukent Simternships, your students get a powerful, resume-worthy experience, while you get a hassle-free semester. Talk to a Stukent course consultant today to see how a Simternship can transform your classroom!
Expand Your Definition of Courseware
As part of this Simternship™, students will:
Updated every year
with lifetime access for students
100+ resources
Case studies, lecture slides, exams, lesson plans and more
Stukent Support team
with a 96% customer service satisfaction rating
Simplify Education
with LMS Integration
Single Sign-on | Rostering | Grade Book Syncing | Deep Linking
KEY LEARNING OBJECTIVES
Analyze target market personas
Plan content based on target market and search intent
Create blogs, podcasts, and videos
Research and identify best keywords for SEO
Allocate a content budget
Assess peer’s work and deliver constructive feedback
Analyze metrics to determine the best content marketing strategy
Apply best practices for content execution and creation
As part of this simulation, students will:
- Distinguish various target market personas
- Evaluate content options based on goals and search intent
- Research and identify best keywords for SEO
- Allocate a content budget
- Assess peer work
- Articulate constructive feedback
- Break down each round’s score for optimizing results
- Analyze best practices for content execution and creation