Stukent Support Will Be Closed July 2-5 in observance of Independence Day
If you need help during this time, feel free to email us at support@stukent.com and we will respond as soon as we are back.
Stukent Support Will Be Closed July 2-5 in observance of Independence Day
If you need help during this time, feel free to email us at support@stukent.com and we will respond as soon as we are back.
Strategy, Execution, and Managing Today's Marketing Students
Terry Sullivan
About this webinar
This session will focus on what students want and need to know in an ever-changing work environment. There is often a gap between what instructors think students should know and what they really need to know — and much goes far beyond hard marketing skills. We’ll explore strategy, execution, and management from the perspectives of instructors, students, employers, and clients.
Resources
Meet your presenter
Terry Sullivan
Assistant Professor, Adjunct Professor
Webster University
Terry Sullivan has more than 30 years of experience as a corporate executive, entrepreneur, consultant, and professor. In addition to several start-ups including a successful exit of his first company, Terry has worked for a variety of small and large companies and is the Founder and President of Strategic Glue, a marketing consultancy in St. Louis, Missouri. As an Assistant Professor and Adjunct Professor in the School of Communications and the School of Business at Webster University (also in St. Louis, Missouri), Terry has 14 years of higher education experience and is the author of two Stukent courseware titles, Marketing Management Today and Brand Management & Strategy: Building & Sustaining a Valuable Brand. Terry studied English and management as an undergrad and has a master’s degree in International Business from Saint Louis University. Terry is married with two sons and enjoys songwriting, guitar playing, movies, reading, exercising, and occasional skateboarding.
Terry Sullivan
Assistant Professor, Adjunct Professor
Webster University
Terry Sullivan has more than 30 years of experience as a corporate executive, entrepreneur, consultant, and professor. In addition to several start-ups including a successful exit of his first company, Terry has worked for a variety of small and large companies and is the Founder and President of Strategic Glue, a marketing consultancy in St. Louis, Missouri. As an Assistant Professor and Adjunct Professor in the School of Communications and the School of Business at Webster University (also in St. Louis, Missouri), Terry has 14 years of higher education experience and is the author of two Stukent courseware titles, Marketing Management Today and Brand Management & Strategy: Building & Sustaining a Valuable Brand. Terry studied English and management as an undergrad and has a master’s degree in International Business from Saint Louis University. Terry is married with two sons and enjoys songwriting, guitar playing, movies, reading, exercising, and occasional skateboarding.
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Build career readiness across disciplines
Discover Stukent Simternships and courseware that help you create hands-on, career-focused learning experiences for your students.
Build career readiness across disciplines
Discover Stukent Simternships and courseware that help you create hands-on, career-focused learning experiences for your students.
Build career readiness across disciplines
Discover Stukent Simternships and courseware that help you create hands-on, career-focused learning experiences for your students.