Stukent Support Will Be Closed July 2-5 in observance of Independence Day
If you need help during this time, feel free to email us at support@stukent.com and we will respond as soon as we are back.
Stukent Support Will Be Closed July 2-5 in observance of Independence Day
If you need help during this time, feel free to email us at support@stukent.com and we will respond as soon as we are back.
How to teach video SEO using YouTube projects
Dr. Scott Cowley
Meet your presenter
Dr. Scott Cowley
Digital Marketing Professor
Western Michigan University
Dr. Scott Cowley is an associate professor of marketing at Western Michigan University, director of WMU's Digital Marketing and eCommerce program, and founder/advisor for Digital Marketing at WMU (the first digital marketing student organization in the country). Cowley has a track record of innovation, having created projects adopted by universities worldwide, published research to help schools modernize their digital marketing curricula, and coached multiple student teams to awards in international case competitions. Winner of the Marketing Management Association's Master Teacher competition in 2022 and the Haworth College of Business Teaching Award in 2020, he is also coauthor of Stukent’s “SEO: Strategy & Skills." He loves time with his family, pickleball, and biking.
Dr. Scott Cowley
Digital Marketing Professor
Western Michigan University
Dr. Scott Cowley is an associate professor of marketing at Western Michigan University, director of WMU's Digital Marketing and eCommerce program, and founder/advisor for Digital Marketing at WMU (the first digital marketing student organization in the country). Cowley has a track record of innovation, having created projects adopted by universities worldwide, published research to help schools modernize their digital marketing curricula, and coached multiple student teams to awards in international case competitions. Winner of the Marketing Management Association's Master Teacher competition in 2022 and the Haworth College of Business Teaching Award in 2020, he is also coauthor of Stukent’s “SEO: Strategy & Skills." He loves time with his family, pickleball, and biking.
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Build career readiness across disciplines
Discover Stukent Simternships and courseware that help you create hands-on, career-focused learning experiences for your students.
Build career readiness across disciplines
Discover Stukent Simternships and courseware that help you create hands-on, career-focused learning experiences for your students.
Build career readiness across disciplines
Discover Stukent Simternships and courseware that help you create hands-on, career-focused learning experiences for your students.