Stukent’s Marketing Management Simternship™ strengthens students’ comprehension of marketing management theory and gives them resume-building skills they can use to land jobs in a competitive market. In the simulation, students take on the role of an assistant marketing manager and then climb the ranks to become a senior marketing manager over multiple brands. They get hands-on experience navigating different levels of marketing responsibility.
Instructor Resources
Download the latest sample syllabus for the Market Research Essentials bundle below. You can also access this from your Stukent instructor account.