The AIDA Infographic is on its way to your inbox!
This infographic is a great resource to use in your Introduction to Marketing courses.
You can find over 130 additional resources in your complimentary copy of our Modern Marketing Principles courseware, including:
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Sample syllabus you can tailor to your needs -
Lesson plans that include class discussions and activities -
Engaging assignments at the end of each chapter -
Case Studies of real businesses with real problems to solve -
Expert Session Videos of industry professionals -
Auto-graded quizzes for every chapter -
And so much more!