Teaching a Practical Market Research Course: The Complete Roadmap

Steven Stromp

Bio:

Steven Stromp holds over 20 years of experience in the market research field. He has conducted research for a variety of industries, including healthcare, consumer packaged goods, automotive and higher education. At Spectrum Health, one of the top five largest health systems in the nation, he was responsible for coordinating patient and staff satisfaction research. There, he also managed research projects focused on branding, communication strategy and new service line development.

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