Kate Eaton, Ph.D., is an award-winning teacher and administrator, serving as the assistant dean for MBA programs and a clinical associate professor of marketing in the W. P. Carey School of Business at Arizona State University. Kate works with faculty, staff, and students to guide innovations in undergraduate and graduate teaching; help navigate the changing landscape of higher education; and consistently drive quality improvements and excellence. Kate has developed several online and immersion classes, implementing flipped classrooms, experiential learning, new assessment techniques, and conceptual framework teaching strategies to maximize student learning. In this session, you'll learn how to apply service marketing principles to pedagogy to improve student outcomes, unite marketing theory with best practices in online and immersion education, and take away actionable ideas for your classroom.
Please note that our offices will be closed for a Winter Break Wednesday December 24, 2025 through Thursday January 1, 2026.
During the break Stukent Support will be monitoring incoming emails for urgent requests. We will resume normal business hours and respond to all emails and voicemails in the order received beginning Friday, January 2, 2026, at 6:00 AM MT.
Please note that our offices will be closed on Thursday, November 27th, and Friday, November 28th, in observance of Thanksgiving Day.
We will resume normal business hours beginning Saturday November 30th, at 10:00 AM MT.
Please note that our offices will be closed on Monday September 1, 2025 in observance of Labor Day.
We will resume normal business hours and respond to all emails and voicemails beginning Tuesday, September 2nd, at 6:00 AM MT.