Nick Mattar has worked with content marketing since he was in high school experimenting with his MySpace profile. He now teaches digital marketing at multiple universities across the United States and is the founder of Digital Detroit, a digital marketing training company based in Michigan. He received his MBA from Wayne State University in Detroit and his bachelor’s degree in English and Communications from the University of Michigan. He lives in Southeast Michigan with his wife and two sons. Nick enjoys watching and playing basketball, blogging about digital marketing, and reading classic literature.