Empowering Professors in the AI Era: Transforming Marketing Education

Radhika Duggal

Slide Deck


Radhika is the Chief Marketing Officer at Super.com and has extensive experience in highly regulated industries such as healthcare and financial services. She is an adjunct professor of marketing at New York University, authored the Stukent "Consumer Behavior" courseware, and helped shape the Consumer Behavior simulation. Throughout her career, she has led the design and execution of innovative brand strategies to drive awareness and consideration through multi-channel marketing efforts.