Covid and Client-based Projects: Using Digital Marketing Concepts to Turn Pandemic Problems into Opportunities

Kristen Schiele

Slide Deck


Dr. Schiele is Associate Professor at Cal Poly Pomona, where she teaches Digital Marketing and Mobile Marketing courses. She serves on the Board of Directors Marketing Educators’ Association, and has earned several awards for her contribution to research and teaching including Provost’s Teacher-Scholar Award and Wall of COOL. She has over 10 years of industry experience in Digital Marketing.


Mobile Marketing Project

Digital Marketing Project