Debika Sihi is an associate professor of business at Southwestern University. Her research explores the impact of technological innovations on marketing strategy. She has published works in peer-reviewed marketing and business journals and serves on the editorial board of Marketing Education Review. Debika teaches a variety of business courses, including digital and strategic marketing. Debika also actively participates with initiatives in the vibrant entrepreneurship community in Austin, Texas.
Please note that our offices will be closed for a Winter Break Wednesday December 24, 2025 through Thursday January 1, 2026.
During the break Stukent Support will be monitoring incoming emails for urgent requests. We will resume normal business hours and respond to all emails and voicemails in the order received beginning Friday, January 2, 2026, at 6:00 AM MT.
Please note that our offices will be closed on Thursday, November 27th, and Friday, November 28th, in observance of Thanksgiving Day.
We will resume normal business hours beginning Saturday November 30th, at 10:00 AM MT.
Please note that our offices will be closed on Monday September 1, 2025 in observance of Labor Day.
We will resume normal business hours and respond to all emails and voicemails beginning Tuesday, September 2nd, at 6:00 AM MT.