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Building a Media Kit Assignment

Students will create a comprehensive media kit for a chosen client, either real or fictional, as part of their role as PR specialists. Students must incorporate recent press releases and major announcements, along with media assets such as logos, employee headshots, and product visuals. This assignment aims to help students develop skills in crafting professional marketing materials that will be promoted to brand influencers, journalists, and prospective clients while also creating a comprehensive representation of the company.

How does this assignment help you?

Increase Engagement

This assignment gives students the opportunity to turn knowledge into practice.

Stay Current

Stukent assignments provide timely and up-to-date content, unlike outdated textbooks.

Save Time

Save hours of prep time when you use Stukent courses in your classroom.

THE POWER OF PR

Unleash Your Students' Potential

Simplify the most difficult public relations topics with the Public Relations bundle. The “PR Principles” courseware is paired with Stukent’s Public Relations Simternship, giving your students real experience within the comfort of your classroom. 

Discover this innovative way to increase the engagement and success of your students when you integrate the Public Relations Simternship in your course curriculum.

You can get a free instructor copy of the curriculum by clicking the button below and completing the form. 

Office Closure | Thanksgiving

Please note that our offices will be closed for a Winter Break Wednesday December 24, 2025 through Thursday January 1, 2026.  

During the break Stukent Support will be monitoring incoming emails for urgent requests.  We will resume normal business hours and respond to all emails and voicemails in the order received  beginning Friday, January 2, 2026, at 6:00 AM MT. 

Office Closure | Thanksgiving

Please note that our offices will be closed on Thursday, November 27th, and Friday, November 28th, in observance of Thanksgiving Day.

We will resume normal business hours beginning Saturday November 30th, at 10:00 AM MT.

Office Closure | Labor Day

Please note that our offices will be closed on Monday September 1, 2025  in observance of Labor Day.

We will resume normal business hours and respond to all emails and voicemails beginning Tuesday, September 2nd, at 6:00 AM MT.