Throughout the world, there are individuals, companies, organizations, and even nation-states that utilize sports to launder their public image.
This case study highlights 5 current examples of sportswashing tactics and its effectiveness as a public relations tool.
This ethics-based case study will prepare students to become aware of to the challenges within the PR industry.
Greater engagement from your students as they study and research modern public relations tactics. This case study is designed to help students become cogniscant of current public relations trends and evaluate the ethical values against emerging strategies.
More time to teach to the individual needs of your students. We do a lot of the heavy lifting so you can teach class the way you've always wanted. This assignment will help your students connect with the public relations world that they will be entering.
Supplemental material to fill the gaps in your course. This case study is free for you to use even if you aren't a current customer. Students can learn many invaluable lessons from public relations professionals of today, and you don't have to pay a dime.
Make even the most difficult public relations topics simple to teach with the Public Relations Bundle. The “PR Principles” concepts are paired with the Mimic Public Relations simulation to give students experience applying the knowledge they have learned. You can get a free instructor copy of the curriculum by clicking the button below and completing the form.
A digital courseware that provides students with a comprehensive knowledge on all things PR. This is a great fit for any introductory PR or media relations course. Loaded with assignments, auto-graded quizzes, lesson plans, and more teacing resources, it will certainly make you job easier.
What better way to learn than by doing? Students step into a role of PR Account Director with the chance to immediately implement your lessons into everyday scenarios. The real-world experience without the real-world risk frees students to flourish. “Students can’t wait to do this homework!”