Advancing Your Buyer’s Journey through Video

Fernando Silva

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Summary

You will learn about the different types of video to use throughout the buyer’s journey (awareness stage, consideration stage, and decision stage), and how to measure the success of these videos to make the most out of your future marketing campaigns.

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Speaker: Fernando Silva

Bio:

Fernando Silva is a Solutions Associate at Wistia, responsible for helping companies implement video in their digital marketing strategy more efficiently and creatively. Fernando specializes in helping SMB companies with video in marketing and sales.

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