The 7 Principles of Conversion Centered Design

What you will learn:

  • How to use attention-driven design to apply focus to your conversion goal.
  • How to design post-click experiences that convert.
  • How to communicate your proposition to get consistently accurate results.
  • How to eliminate negative impulses at the point of conversion.
  • Plus much more!

Watch the Expert Session:


Download the slide deck here.

Practice Quiz

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Resources and links mentioned in this Expert Session:

Speaker: Oli Gardner

Bio: Oli has seen more landing pages than anyone on the planet. He is an opinionated writer and international speaker on Conversion Centered Design. He is also the co-founder of Unbounce, one of the best landing page web builders in the market.

Topic: Landing Page Optimization

Summary: Learn how to use attention-driven design to create landing pages that CONVERT. Oli will cover 7 principles will turn you into a landing page optimization wizard.

Duration: 51 mins

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