How to Design an Analytics Course Assessment in the Age of Generative AI

Dr. Brennan Davis

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Dr. Brennan Davis is the Richard and Julie Hood Professor and Director of the Master of Science for Business Analytics program at the Orfalea College of Business at California Polytechnic State University. He has seven years of experience teaching marketing and business analytics. Professionally, Dr. Davis has eight years of experience in marketing analytics in the automotive and technology industries.


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Business Analytics Simternship™ + Courseware

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