Professor of the Month: Jeff Larson

Jeff LarsonAssociate ProfessorUniversity: Brigham Young UniversityLocation: Provo, Utah Dr. Jeff Larson is associate professor of marketing at the Marriott School of Business at Brigham Young University where he teaches courses on digital marketing and analytics. He is coauthor of the top-selling digital marketing textbook, Stukent’s “Digital Marketing Essentials.” Larson completed his Ph.D. in marketing at the Wharton School of Business …

Professor of the Month: Kelly Crane

Kelly CraneLecturerUniversity: The University of KansasLocation: Lawrence, Kansas Kelly Crane is a marketing instructor at the University of Kansas School of Business where she teaches Integrated Marketing Communications, Sports and Entertainment Marketing, and Digital Marketing and Social Media to upper-level undergraduate students. She also teaches the latter online to MBA students. She is the former director of the KU School …

Professor of the Month: Lydia Chen Shah

Lydia Chen ShahMarketing ProfessorUniversity: CalPoly Pomona UniversityLocation: Pomona, California Lydia Chen Shah is a Marketing Professor at California State Polytechnic University, Pomona, where she teaches multiple courses including Interactive/Direct Marketing, Digital Marketing, Consumer Behavior, Promotional Strategies, Nonprofit Marketing, and International Marketing Management. Chen Shah is a leader in strategy, integrated marketing, and brand/product management. In addition to her dedication to …

Professor of the Month: Dr. Gabriel Warren

Dr. Gabriel WarrenAssistant Professor, MBA Program DirectorUniversity: Bemidji State UniversityLocation: Bemidji, Minnesota Dr. Gabriel Warren is an Assistant Professor of Business Administration at Bemidji State University, where he teaches marketing at the undergraduate level and corporate social responsibility at the graduate level. Dr. Warren also serves as the MBA Program Director and is a board member for the Boys & …

Professor of the Month: Debika Sihi

  Debika SihiAssistant Professor of BusinessUniversity: Southwestern UniversityLocation: Georgetown, Texas Debika Sihi is an assistant professor of business at Southwestern University. She earned her Ph.D. in Marketing at the McCombs School of Business at The University of Texas (UT) at Austin. She also holds a BBA (Bachelor of Business Administration) and MPA (Master of Professional Accounting) from the McCombs School. …

Professor of the Month: Jackie Hivert

Jackie Hivertmarketing professor, program coordinator of Business Marketing and Social Media MarketingUniversity: Conestoga College Institute of Technology and Advanced LearningLocation: Kitchener, Ontario, Canada Jackie Hivert received her Undergrad from The University of Waterloo in Recreation and Leisure Studies and her MBA from the Schulich School of Business at York University. Her focus with Conestoga has been to both weave more …

Professor of the Month: Scott Cowley

Scott CowleyDigital Marketing Professor and ResearcherUniversity: Western Michigan UniversityLocation: Kalamazoo, Michigan Scott Cowley is an Assistant Professor of Marketing in the Haworth College of Business at Western Michigan University, with a research focus on digital marketing strategy and education. His most recent work takes a comprehensive look at how digital marketing, social media, and marketing analytics are currently being taught in …

Professor of the Month: Mary Deacon

Mary DeaconProfessor of Advertising and Marketing CommunicationsUniversity: St. Lawrence CollegeLocation: Kingston, Ontario, Canada Mary Deacon is an advertising and marketing professional who teaches at the Kingston campus of St. Lawrence College in Ontario, Canada. She has an agency background and experience in brand client service and strategy with an emphasis on business development and digital and social media marketing strategy.  …

Professor of the Month: Jerry Rackley

Jerry Rackley Executive-in-Residence and Lecturer University: Oklahoma State University Location: Oklahoma City, Oklahoma Jerry Rackley is an educator, marketing executive, and consultant with deep experience in digital marketing strategy and execution, content strategy, content development, marketing technology, and demand generation. Overall, he has over 30 years of professional and consulting experience. Rackley is the executive-in-residence in marketing at the Spears School …

Professor of the Month: Dr. Matthew Kushin

Dr. Matthew Kushin Communication Professor University: Shepherd University Location: Shepherdstown, West Virginia Matthew J. Kushin, Ph.D. is an award-winning educator and scholar who has the best job in the world: He gets to think, talk, and teach social media. He is the concentration coordinator of the Strategic Communication concentration in the department. He’s taught a myriad of courses including: Social Media, …