About this event
Hands-on PR Learning
Career-Ready PR Skills
RPIE in Action
Experiential PR Education
See how the Stukent® Public Relations Simternship® can bring more hands-on, career-relevant learning into your PR course.
During this live launch event, the "Public Relations" courseware authors and portfolio manager will demonstrate how the Public Relations Simternship and courseware work together to connect classroom concepts with practical application, helping you create a more engaging learning experience without adding significant prep work.
The Simternship places students in the role of a junior communications coordinator at a fictional PR agency. Across 11 rounds, students work with clients, respond to their manager, and progress through the full RPIE process.
You’ll see how students practice essential PR skills such as audience and stakeholder analysis, strategic campaign planning, media relations and pitching, professional PR writing, budgeting, crisis communications, and campaign evaluation. Students learn within a low-risk environment designed to reflect the decisions and challenges PR professionals face on the job.
The presenters will also
Attend to see how you can give students the opportunity to learn PR by doing PR — while helping them better understand what working as a public relations professional actually looks like.
Meet your presenters
Jamie Ward is an assistant professor of communication at the University of Toledo. She teaches a variety of public relations and communication courses. In addition, Dr. Ward serves as a faculty adviser to the University of Toledo’s chapter of the Public Relations Student Society. Prior to entering academia, Dr. Ward spent more than a decade in the nonprofit sector working to help nonprofit organizations advance their cause through strategic public relations. Her extensive background includes strategic development, branding, and storytelling for advocacy and engagement.
Alisa Agozzino, Ph.D., is a Professor and Head of the Public Relations Program at Ohio Northern University. As the PR program head, she has taught over 16 different classes within the major and developed a social media minor for any major on campus. She has received numerous awards for teaching, including the international Pearson Award for Innovation in Teaching with Technology.
