lake marie hike island park

You Won’t Believe What Our VP Of Business Development Did For $50

At Stukent we’re all about team building. This year we decided to organize a retreat in the beautiful setting of Island Park, Idaho on the banks of Henry’s Lake. If you’re not familiar with Island Park, it’s only 15 minutes from the famous West Yellowstone National Park. We had 28 people up there for the week and knew it was a success when …

internent marketing essentials

How Internet Marketing Essentials Came To Be

The co-authors of Internet Marketing Essentials, Jeff Larson and Stuart Draper take a moment on the beautiful campus of Brigham Young University in Provo, Utah to answer questions about why they decided to write the textbook, and why they started off on a journey to create a platform that could stay up-to-date with current internet marketing trends. You can watch the interview below. …

Ed-Tech Company Launches 100% Digital, Internet Marketing Textbook

BYU Marketing Professor Co-authors Internet Marketing Essentials with Stuart Draper Idaho Falls, ID – May 30, 2014: Stukent, Inc., an ed-tech startup has officially launched Internet Marketing Essentials, a 100% digital textbook on the subject of internet marketing. The new textbook is the third addition to Stukent’s courseware. The RealDeal Simulation and Expert Sessions were the first offerings in the …

We Sang a Song for You: What We’ve Been Working on the Past 6 months

It Is Published. We’re officially announcing the launch of our digital textbook, Internet Marketing Essentials, on May 28, 2014. Our authors, Jeff Larson and Stuart Draper, along with our development team, have finished perfecting our 100% digital internet marketing textbook. Jeff graduated with a PhD from Wharton and has been teaching internet marketing at BYU since 2007. Stuart Draper is the …

Top 5 Favorite Things from the MEA Conference

Mark Kruckenberg and Brandon Winter (sales team) recently returned from the Marketing Educators’ Association Conference in Silicon Valley, California. The MEA conference is an international organization for faculty development for marketing professors. Their mission is to provide worldwide leadership in promoting the development and sharing of scholarship that enhances marketing education and advances marketing knowledge and practice. We love participating in conferences such as …

Stukent is Attending the 2014 MBAA International Conference

Earlier this year we had the pleasure of attending the American Marketing Association’s Winter Marketing Educators’ Conference in Orlando, Florida as a platinum sponsor. We were thrilled with the excitement and response from marketing professors all over the World as they were introduced to Stukent for the first time. MBAA International The excitement from the AMA’s conference was so welcoming …

3 Things You Didn’t Know About St. Patrick’s Day

Happy Monday! Stukent wishes all a greenish St. Patrick’s Day, and we hope you all find your pot of gold in whatever facet that may be! 1. Saint Patrick wasn’t even Irish. Yes, that is correct. He was actually born in Great Britain around the 5th century when it was ruled by the Roman Empire.   2. Saint Patrick was kidnapped at …

3 Highlights from the 2014 AMA Winter Educators’ Conference

The Stukent crew just returned home from an amazing conference put on by the American Marketing Association in Orlando, Florida. The AMA Winter ’14 is a global meeting of marketing educators focused on sharing the latest in marketing research and scholarship and we were delighted to be a platinum sponsor for this event! We wanted to share a few of our …

An Internet Marketing Textbook Must Be Digital

Too Slow Joe! Stukent is too fast for print. Google & Bing change too fast. Internet marketing best practices change too fast.  I want to keep up. I want to help college professors and students keep up. The only way to provide an internet marketing textbook that is up to date, is to update it frequently in digital format.  Print versions of SEO / SEM textbooks …

Official Press Release: Ed-tech Company Offers World’s First Web Marketing Simulation

Stukent, Inc. exceeds its seed capital funding goal – raises over a quarter million IDAHO FALLS, Idaho, Jan. 16, 2014. Where better to learn internet marketing than online? What if you could learn how to do internet marketing online, while still enjoying face-to-face interaction with a teacher and peers? That is the premise behind the Idaho-based educational technology start-up venture, Stukent. The …