Professor of the Month: Mary Deacon

Mary DeaconProfessor of Advertising and Marketing CommunicationsUniversity: St. Lawrence CollegeLocation: Kingston, Ontario, Canada Mary Deacon is an advertising and marketing professional who teaches at the Kingston campus of St. Lawrence College in Ontario, Canada. She has an agency background and experience in brand client service and strategy with an emphasis on business development and digital and social media marketing strategy.  …

Announcing: Stukent’s Entrepreneur of the Year Scholarship

In honor of Stukent’s 5th birthday celebration last week, we made an exciting announcement. We are launching an Entrepreneur of the Year Scholarship! We believe in the ability students have to better the world. Many students have great business ideas, but they don’t have the budget to reach their goals. This scholarship will give students a boost to start their …

Top Events Highlight Stukent’s Growth

2018 was a big year for Stukent as a lot of great things happened! With the start of this new year, let’s take a month-by-month look of what took place last year. January The second round of the Stukent DECA challenge was held. There were 5,242 participants in the competition.  February  Stukent focused on improving leadership and career field skills …

Announcing a New Textbook: Market Research Essentials

What is marketing without market research? It’s a lot like throwing darts at a dartboard, except the dartboard is spinning and you have a bandana tied around your eyes. Unfortunately, many marketers are still blindfolded when it comes to their market, but it doesn’t have to be that way. Your students can be better. You can make them better. All …

Stukent inc500

Stukent Among The Fastest Growing Private Companies

Stukent was included among the fastest-growing private companies in the nation today, entering the Inc. 500 list for 2018. This morning it was officially announced that Stukent came in at number 268 on the list showcasing companies around the country. With this ranking, Stukent qualifies for the Inc. 500 list, which is comprised of the top 500 companies on the …

Stukent Social Media Marketing Challenge

  Here’s your chance to compete in the world’s 1st social media marketing simulation used by top institutions around the world. Test your social media marketing skills by managing a $5,000 weekly budget in simulated ad dollars for a fictitious, global bag company marketing on Facebook, Instagram, Twitter, LinkedIn, YouTube, and Pinterest. The top 3 competitors who generate the most …

$3,000 Scholarship Winner Announced

We love our professors! To show our gratitude, we provided an opportunity for them to earn a $3,000 scholarship for their students. Filling out a renewal form by July 30, 2018, automatically entered participants into our contest. Through the use of a random name generator, four professors were selected and then assigned to teams of Stukent employees. These four teams …

A New Courseware Platform: Edify

We’ve listened to your requests carefully and are excited to introduce a new courseware platform — Edify, with all of the most frequently requested updates, features, and tools. The new platform will not change the content of your textbook, its resources, or any courses you’ve created but simply make them more accessible and easy to implement. Here are six of our …

Social Media Marketing Summer Challenge Winners

Thank you to the more than 250 high school teachers across the country who competed in the first annual Summer Social Media Marketing Challenge. These teachers took time from their summer breaks to learn and compete using the world’s first social media marketing simulation, Mimic Social. The competition required participants to manage a $5,000 weekly social media marketing budget in simulated ad dollars for …