December 2017 News You Can Use

Believe it or not, this is the last issue of Stukent’s News You Can Use for 2017. Time really does fly when you’re having fun. You don’t want to miss this issue: Find out why the price of Facebook ads is headed skyward Discover an SEO secret that can propel your site in search rankings Learn how to boost the …

Professor of the Month: Brennan Davis

Brennan Davis Associate Professor of Marketing at the Orfalea College of Business University: California Polytechnic State University Location: San Luis Obispo, CA Dr. Brennan Davis is the Hood Professor of Marketing and Associate Professor of Marketing at the Orfalea College of Business California Polytechnic State University. He has seven years of experience teaching the marketing core class, marketing research and …

November 2017 News You Can Use

Those Christmas bells are ringing, and now’s the time to make sure you’re ready for the shopping season. This month’s issue of NYCU will help you do that. Here’s some of what you’ll find: How to boost your SEO performance How to get up-to-speed on the new AdWords interface Something you really should do before moving to HTTPS Let’s go… …

Professor of the Month: Darrell Bartholomew

Darrell Bartholomew, Ph.D. Assistant Professor of Marketing, Business Administration University: Penn State Harrisburg Location: Harrisburg, PA Dr. Bartholomew has taught undergraduate courses in marketing principles, consumer behavior, internet marketing, advertising and retailing at Rider University, Oklahoma State University and Southwest Minnesota State University prior to joining Penn State Harrisburg. Dr. Bartholomew has published in the Journal of Marketing, Journal of …

October 2017 News You Can Use

Ready or not, the busiest ecommerce season of the year is almost upon us. Are you ready? In this issue of Stukent’s NYCU, we’re announcing new tools, considering the trends, and generally urging you to push ahead and be prepared. Whether you’re ready for it or not… the holidays are soon upon us! 1. YOU CAN’T PUT THIS ON FACEBOOK …

Professor of the Month: Rafic Sinno

Rafic Sinno Assistant Professor of Business University: University of Dubuque Location: Dubuque, Iowa “[I’m] passionate about guiding future marketing pros in delivering value to their stakeholders.”   Rafic Sinno is an experienced entrepreneur, author, teacher, motivational speaker, consultant and marketing professional. Rafic established Sinno Communication, a family based business that provides visual communication products and services. As a teacher, Sinno …

how students help the world

How College Students Help The World

Nearly four years ago in a small office space about an hour south of Yellowstone National Park (in Idaho), the Stukent mission statement was born. Our mission was: Four years later and our mission statement remains the same. I’ll be honest. The sound of us helping educators help students help the world was rather intimidating back in 2014. I wasn’t …