Even Google Makes Mistakes

This last week I visited GoogleStore.com. Did you know that you can buy Google swag? Yep. It’s not just for employees and Adwords agencies. Just like every ecommerce site should, the Google store retargeted me with a banner ad. There I was reading from the New York Times and they showed off their swag to me again. You can see …

An Internet Marketing Textbook Must Be Digital

Too Slow Joe! Stukent is too fast for print. Google & Bing change too fast. Internet marketing best practices change too fast.  I want to keep up. I want to help college professors and students keep up. The only way to provide an internet marketing textbook that is up to date, is to update it frequently in digital format.  Print versions of SEO / SEM textbooks …

Official Press Release: Ed-tech Company Offers World’s First Web Marketing Simulation

Stukent, Inc. exceeds its seed capital funding goal – raises over a quarter million IDAHO FALLS, Idaho, Jan. 16, 2014. Where better to learn internet marketing than online? What if you could learn how to do internet marketing online, while still enjoying face-to-face interaction with a teacher and peers? That is the premise behind the Idaho-based educational technology start-up venture, Stukent. The …

What 4.2 Billion Clicks Will Teach You About Gmail Marketing

Matt Grove of Mailchimp published a recent post with an in-depth study of the effects of Gmail’s new inbox tab rollout. Gmail dropped this bomb on email marketers roughly six months ago, which spiked a lot of pushback from the email marketing community.  Matt mined a ton of data that was pulled from before the rollout, during the rollout, and …

Merry Christmas

Another year has come and gone. Wow does time fly! 2013 was a great year for us, and we know the future of our Stukent students and professors is bright because of the knowledge and insights they gained participating in the Stukent RealDeal simulation.  We hope that next year at this time we can report back that thousands more have …

We Welcome Mark Kruckenberg as Stukent VP of Sales

After literally months of searching, we have found the right person to oversee the sales team at Stukent. The position of Vice President of Sales is not an easy one to fill, but after you get to know Mark a little bit better in this post I am confident that you will see what a perfect match Mark is for the …

ANNOUNCEMENT: Stukent Launching Email Marketing Simulation

When I say email marketing, what comes to mind? The first word that comes to my mind is, “SPAM!” The truth is, not all email marketing is spam. At Stukent, we know that email marketing still has its place in the list of most effective ways to market a business online.  For that reason, I am elated to announce that Stukent …

Free Demo Course of the Beta Version

We are pleased to now be opening up a free and open course for anyone and everyone to join in on the fun and try out the RealDeal simulation. Today on the home page of Stukent.com you will find a free demo course. Hurry! Go register. We may only do this one time as we are trying to cater to college …

Stukent to be Featured at ABSEL 2014

In my first post on the Stukent blog, I posed the question, “how do you learn?” I went on to talk about my belief and feeling that we all learn better and more quickly through a variety of methods, but that a mix of teaching methods is the best way for everyone to learn. That is why I believe so …