Founder’s Note
Hi Everyone!
When you consider the brand Under Armour, what would you say was their original, defining product? A spandex shirt for under football pads, right? What product would you say defines them now? Is it still the same thing? Any specific product? They do everything from golf pants to hunting jackets. When Under Armour was approaching $1 Billion in annual sales for the first time, the founder, Kevin Plank said, “We haven’t built our defining product yet.” At Stukent, we got our name and reputation around first-in-the-world digital marketing courseware. That was what initially defined us. I’m very excited to say that we haven’t built our defining product yet. There’s so much more that we can do as we fulfill our mission to “help educators help students help the world.”
If you missed the live event, I hope you’ll take time to watch the recordings of ProfCon and our most recent “launch event” where we showcased the new simulations and courseware we’ve built, along with a recap of all of the updates we made to our existing products. There’s so much more now that we’re doing in an effort to better support you and your colleagues.
Thanks for all you do to use the best educational materials for your students.
My best,
Stu
Stukent News
ProfCon 2021 Recap
Did you miss Stukent’s largest event of the year? No need to worry because the event was recorded! Catch up on all the sessions and trainings here.
Stukent’s Product Launch Recap
Stukent recently launched five new and improved simulations. Stukent simulations offer instructors a comprehensive way of teaching a subject’s core principles and allows students to apply them through scenarios based on real-world experiences. Check out the new products!
Summer 2021 Stukent Digital Summit
Register now for Stukent’s Summer 2021 Digital Summit, scheduled for Friday, Aug. 6. Power up your teaching skills with cutting-edge marketing training with experts from industry and academia.
Are You Ready to Speak?
We’d love to include you on our list of potential speakers for future webinars and digital workshops.
Online Community
Connect and collaborate with fellow instructors in the Stukent Professor Community Facebook Group!
Professor of the Month
Catherine Hillman is a Cal Poly SLO grad (Art & Design, English – 1989) and she received her MS Ed. From Cal State East Bay. Currently, she teaches Social Media Marketing in the Cal Poly College of Business and the Business Education department of Cuesta College. Catherine is also a full time Instructional Designer for Cal Poly, specializing in Online Teaching and Learning.
Blogs
Hear how Marketing Instructor, Kinda Wilson uses video and editing techniques to create engagement. Learn some simple tips and resources you can use to produce engaging instructional videos.
Join Assistant Professor of Marketing Rafic Sinno on a deep dive into EQ strategies for your classroom.
Expert Sessions Library
Joseph Clarkson, PR veteran at Taylor, shares with us how he uses the eight elements of a PR plan in his day to day job.
Expert Sessions are a great way to keep up with the industry. They are also perfect for in-class viewing and assignments. These video lectures cover a variety of topics. Check out these videos for free through our Expert Sessions library.
Webinars Library
Jeff Larson shares his research and insight on Digital Advertising Attribution in his ProfCon 2021 session.
Joie Hain, Stukent’s Professor of the Year presents her successful blueprint she used to build a digital marketing program from scratch at Clayton State University.
Get free access to digital conferences hosted by Stukent and broadcast to educators around the world! The Webinars Library includes recordings of Stukent Digital Summits and courseware webinars with our authors.
