how students help the world

How College Students Help The World

Nearly four years ago in a small office space about an hour south of Yellowstone National Park (in Idaho), the Stukent mission statement was born. Our mission was: Four years later and our mission statement remains the same. I’ll be honest. The sound of us helping educators help students help the world was rather intimidating back in 2014. I wasn’t …

Stukent March Madness

Stukent March Madness Challenge 2017

This week kicks off one of our favorite events of the year – MARCH MADNESS! Last year we had nearly 200 competitors from universities all over the country battling it out. There were 15 schools in the tournament that were Stukent users. This year we have 33 in the tournament! That’s over half of the teams! Is your school one …

social media content analysis

Social Media Content Analysis Project

Today I want to share a cool new social media project we’ve been working on. One of our goals here at Stukent is to create awesome resources that help instructors teach the fast-paced world of digital/social media marketing. A few months ago we published our Landing Page Optimization project in conjunction with Wishpond. We’ve already had hundreds of students go …

landing page optimization project

Landing Page Optimization Project

Today I want to share a cool new project we’ve created for the Digital Marketing Essentials Textbook. We’ve teamed up with Wishpond to develop a landing page optimization project that teaches students the proper elements of good landing page design and optimization. All Stukent students get a free student account on the Wishpond platform! Here are some of the amazing …

niche website creation featured

Build Your First Niche Website Today: An Ultimate Guide

Have you been thinking about creating an online business but not sure where to even begin? You’re not alone. Getting started is the hardest part, especially if it’s your first time. It’s my goal to drastically shorten your learning curve, and teach you how to make a niche website that is setup to make YOU money. A while back I …

Mimic Global Simulation Results

Last week we wrapped up our very first Global Mimic Simulation Competition. Students from across the globe competed against each other in an online advertising competition to see who could run the most profitable online marketing campaign selling digital cameras online. Each competitor received roughly $30k in simulated ad dollars to test, learn from results, optimize campaigns, and make data-driven decisions …

stukent 2016 march madness

The Stukent 2016 March Madness Challenge

You know what time it is. It’s that time of year when we all pretend that we know what we’re talking about in college hoops! “Oh, you’re really going to pick them? Did you even catch a game this year, SMH?” Even though you’ve never heard of half of the teams in the tourney…And that’s why it’s so much fun. …

Stukent March 2016 NYCU

March 2016 News You Can Use

Here are three things you can learn from this edition of our monthly news wrap-up: Is Wikipedia really building an open source search engine? A new way to test and tweak your AdWords campaigns. How to get the most from Facebook marketing. We’re packing all of that (and more) into this month’s update on the breaking news and top stories …